Well-known Web Design in Cambodia,Digital Marketing Agency, Based on 2014 American Customer Satisfaction Index (ACSI) E-Business Report, customers like Google the most. Bing stands second and Yahoo is the worst. In terms of score assessment, Google got 83, Bing 73 and Yahoo 71. The score was evaluated by Site performance, freshness of content, Variety of services and information, Ease of navigation and so on.
According to ACSI, search engines provide a better customer experience than any other e-business category they looked at (out of the 43 industries evaluated in the survey).
ACSI Director David VanAmburg said: “A sharp increase in search engine advertising contributed to a drop in user satisfaction last year, but Google’s latest change to the way ads are labeled, along with its focus on the mobile user experience, may be steps in the right direction.”
He added: “Google has some of the most satisfied customers in all of ACSI, and given its enormous lead in search engines, it is unlikely that the competition is going to dislodge Google’s very loyal customer base.”
Customers prefer Google to Bing and Yahoo
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