(Digital Marketing Agency, restartbox.com)- Yahoo has reportedly offered a deal in the region of $250 million to snap up YouTube content provider Fullscreen, setting sights on expansion in reaching young consumers through the acquisition of the company.
Interestingly, though, Yahoo is facing a stiff competition from Chernin, a private investment company who is already a shareholder in Fullscreen.
According to Britain’s Sky News, the shareholder has a right to purchase Fullscreen at an agreed, preset value if other bidders do not offer in a minimum of $300 million.
Established by former Google executive George Strompolos in 2011, the YouTube content provide is currently owned by Peter Chernin, an ex- News Corp executive.
Yahoo Tables a Bid of $250 million for Fullscreen
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